New Year's Resolution: esa Style
New Year's Resolution: esa style
by Fern, esa Creative Director
Our team was asked to reflect on our conscious fashion goals for 2018.
Here is what we had to say...
"New Years is often a time to shed the old and bring in the new. My New Year's resolution is to find a way to shed my pre-loved clothing that I no longer wear, without just simply giving it to Salvation Army or Goodwill. These donation sites are overwhelmed and simply cannot sell all of the donations. Since Americans are buying about 5x more than they were in the 1980s due to cheap, speedily made clothing - places like Goodwill have become almost a dump for used clothing and they're only selling about 20% of it to the community. That being said, I'm making my it my resolution to hold/ join clothing drives for the homeless, or find a way to compost said clothing. Wish me luck! Happy New Year's ESA-babes."
-Souhair, social media director
"In 2018 I want to focus on only purchasing clothing when I need it, and downsizing my wardrobe to just my favorite pieces and pieces i’ll wear often. Another thing I’m looking forward to is becoming more zero-waste! I’ve recently purchased reusable straws and cotton makeup pads, as well as on-the-go silverware. I’ve already noticed the difference they’re making and I’m looking forward to slowly transforming my lifestyle in the upcoming year!"
-Taylor, esa intern
"Re-vamp at least one garment per month to satisfy my "NEED NEW CLOTHES" craving. I've transitioned to buying most everything second-hand ~ only exceptions are when I know the designer, and tights because I can't find a good conscious option ~ but my closet is at capacity with everything I need and more. The next level is taking the lid off my creativity and finding a new and exciting project to complete every month."
-Willa, esa co-founder
"My New Year's resolution is to limit the amount of synthetic clothing I buy in the new year. In 2017 I learned that synthetic clothing release millions of little plastic beads into our oceans! We are literally wearing plastic. I want to keep loving the second hand synthetics I have in my closet now and look for natural and other innovative sustainable fabrics in all of my future purchases. It's going to be a challenge but I'm sure up for it!"
-Julia, esa co-founder
"For this upcoming New Year, I think my biggest goal is to keep writing articles that help consumers become more aware of what goes on in the fashion industry. I will also be trying to reduce the amount of food I waste (I never finish my leftovers... sorry mom) and continue to cut down on buying random things I don't really need. Both of these turns out to be helpful for the planet and my wallet!"
-Aurora, esa intern
My 2018 goal is to start adding more natural and organic fibers to my wardrobe. Plastic rubbing on my skin all day just doesn't sound nice at all (chemically and physically speaking). Another important aspect I often don't think about is the sustainability of intimate apparel and socks. As I start my degree program in lingerie design, I hope to start discovering alternatives to using stretch and synthetics in clothing, especially for pieces of clothing that are in constant contact with our skin.
-Fern, creative director
"My ESA-style resolution is to use my words powerfully. I want to challenge myself to speak up when I see others shopping fast fashion and making other non-sustainable choices. I feel like a few words can make a huge difference."
-Rachel, esa intern